Perfecto Mobile launches industry’s first global benchmark for Mobile Testing Coverage

Roi Carmel

Perfecto Mobile, has announced the release of its Mobile Test Coverage Index, the industry’s data-driven benchmark to help organisations determine the appropriate mix of mobile devices, operating systems and form factors to test their apps and responsive websites and ensure optimal app quality for end users.

Today’s mobile market is extremely fragmented and constantly changing, challenging organisations with device mix obstacles, future releases, and the pressure to deliver flawless customer engagement. Currently, most enterprises have no standard approach for testing mobile apps and responsive websites, and the business impact that non-tested or poorly tested apps have is devastating to a brand. To help begin this testing process to ensure continuous quality and develop a comprehensive mobile strategy, enterprises need to define a set of mobile devices to test apps and responsive websites against, a strategy that best represents their target market and end users. This should be part of a definition of the user profile, such as the environment that the app is operating in (network conditions, GPS location, etc.). To answer the vital question “what devices should I begin testing on,” the first-ever industry benchmark report provides crucial information and insight into market trends and the correct device mix to ensure coverage.

Perfecto Mobile’s Quarterly Mobile Test Coverage Index aggregates 360,000 hours of exclusive Perfecto Mobile customer usage data, market data, and future device release timelines to create an extensive list of the 32 most relevant devices. It serves as a recommended starting point for organisations beginning the test coverage process.

“The first question both business and technical executives alike ask when building a mobile testing strategy relates to coverage. A relevant device and environment mix offers strong test coverage, getting the organisation much closer to the true end user experience,” said Roi Carmel, senior vice president of Products and Strategy, Perfecto Mobile. “It is challenging to achieve desired test coverage for mobile end-user profiles in today’s rapidly expanding ecosystem, especially since a mobile device’s shelf-life is around nine months. Our goal with the quarterly Mobile Test Coverage Index is simple: Help enterprises better understand their customers and automate app testing to deliver a high-quality digital experience.”

The report provides an index for reaching 30 percent, 50 percent and 80 percent test coverage in North America, France, Germany, Italy, Spain and the UK. The device selections address five key sectors: device model, screen size, GA date, hardware system and recommended operating systems. The number of devices in each test bracket may vary from quarter to quarter to reflect the changes in the mobile market. The report will be continuously updated to meet these market changes.

This report analysed and aggregated a wide range of public, private and proprietary data from 4,000+ device profiles and 360,000+ user hours across U.S. and EU markets, which includes Spain, UK, France, Italy and Germany. For more information and insights, download the report here – go.perfectomobile.com/test-coverage-index/?utm_source=tcr-pr.

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